Last modified: May 16, 2016
We respect your privacy and are committed to protecting it through our compliance with this Policy. This Policy describes the types of information we may collect from you or that you may provide when you visit the website www.purcado.com (our “Website”) and our practices for collecting, using, maintaining, protecting and disclosing that information.
This Policy applies to any information that we collect on the Website, including any information in any e-mails and other electronic messages between you and the Website and any information about you transferred to the Website from other websites from which you access the Website. This Policy does not apply to any information that we collect by any other means, including offline collection.
Information We Collect About You and How We Collect It
We may collect several types of information from and about users of our Website, including information by which you may be personally identified (“Personal Information”). Currently, the only form of Personal Information we collect from you is your e-mail address, which you provide to us directly only if you choose to sign up for our e-mail newsletter. Signing up for our e-mail newsletter is not a prerequisite to your use of the Website. You may also provide us with Personal Information if you include it in the customer service requests that you submit by contacting us directly.
As you navigate through and interact with our Website, we may automatically collect certain traffic data and usage information to help us manage our content and improve your use of the Website. This may include information about your equipment, your IP address, your operating system, your browser type, the searches you run, your browsing actions and patterns when you visit our Website, including the referring and exit pages. The technologies that we use for this automatic data collection may include cookies that are stored on your computer, small embedded electronic files known as web beacons (also referred to as clear gifs, pixel tags and single-pixel gifs) and other types of embedded code on the Website that permit us to count users and obtain other related Website statistics (for example, recording the popularity of certain Website content and verifying system and server integrity).
Use & Disclosure of Your Information
Some of the information that we collect from cookies, web beacons or other embedded code relates to your personal use of the Website and allows us to store information about your preferences, speed up your searches and recognize you when you return to our Website. Other information that we collect from cookies, web beacons or other embedded code collects details of your visits to our Website and enables us to estimate our audience size, usage patterns on the Website and the popularity of certain products or retailers. We may convert or combine this traffic data as de-identified or aggregated data that does not disclose any of the Personal Information of any individual user. We may use such de-identified or aggregated data for market analytics purposes or as feedback for retailers, and we may otherwise use or disclose such de-identified or aggregated data without restriction.
We may disclose Personal Information to our subsidiaries and affiliates and to any contractors, service providers and other third parties who need to know such information to help us maintain the Website or otherwise support our permitted uses of Personal Information. We may disclose Personal Information to a buyer or other successor to our business in the event of a sale of equity or assets, reorganization, merger or a similar corporate transaction.
We may disclose Personal Information for any other purpose disclosed when the information is provided, and for any other purpose with your consent.
Currently, we do not provide your Personal Information to third parties to use for advertising, marketing or other tracking purposes. Please see the section below titled “Tracking” for information about how certain third party marketers displaying advertisements on our Website may engage in online behavioral marketing practices (also known as “targeted ads”).
Social Media Sites and Widgets
If you log onto the Website through Facebook or a similar social media site, certain information about you will be transferred to the Website. Additionally, by taking such action, the fact that you have logged onto the Website and some of that transferred information may be made available to other users of the social media site. That information is subject to the privacy policies of any such social media site, and you should review those policies before using a social media site to log onto the Website. Any such transferred information will otherwise be subject to the terms of this Policy.
You may be able to use social media widgets such as the Facebook “Like” button on the Website. These widgets will collect your IP address and identify which page you are visiting on the Website, and make your preference information available to other users of the applicable social media site and to other third parties. The information collected by such widgets is controlled by such social media sites’ privacy policies, and you should review those policies before using a social media widget in connection with the Website.
We do not currently collect Personal Information about your on-line activities over time and across third party sites for tracking purposes. As a result, the Website currently does not and will not respond to any “DO NOT TRACK” signals sent by your browser or otherwise.
Choices About How We Use Your Information
If you no longer wish to receive our newsletter after you have provided us with your e-mail for this purpose, you can adjust your preferences by clicking the “Unsubscribe” link at the bottom of the most recent e-mail you received from us, and following the prompts therein.
See the section above titled “Tracking” for information on how you may be able to opt-out of receiving online behavioral advertising (also known as “targeted ads”) from third parties who advertise on our Website.
Your California Privacy Rights
California Civil Code Section 1798.83 permits users of our Website that are California residents to request certain information regarding our disclosure of Personal Information to third parties for their direct marketing purposes. To make such a request, please send an e-mail to firstname.lastname@example.org. Please note that we do not currently make disclosures of Personal Information to third parties for direct marketing purposes.
Children Under the Age of 13
Our Website is not intended for children under 13 years of age, and no one under age 13 may provide any information to this Website. We do not knowingly collect Personal Information from children under 13. If you are under 13, do not use any information on this Website, make any purchases through any of the retailers displayed on this Website, or provide any information about yourself to us, including your name, address, telephone number, e-mail address or any screen name or user name you may use. If we learn we have collected or received Personal Information from a child under 13 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 13, please contact us at email@example.com.
Users Outside of the United States
Our Website is hosted in the United States and our services are provided from the United States. It is possible that certain information will be stored on servers in multiple other countries on the “cloud” or other similar distributed hosting Websites. If you are a user accessing our Website or services from the European Union, Asia or any other region with laws governing personal data collection, use, and disclosure that differ from United States laws, please note that by using the Website you may be transferring your Personal Information outside your home jurisdiction. By providing any Personal Information to us via the Website you are consenting to the transfer of your Personal Information to the United States and other jurisdictions as indicated above, and to our use and disclosure of your Personal Information in accordance with this Policy.
We have implemented measures designed to secure your Personal Information from accidental loss and from unauthorized access, use, alteration and disclosure. All information that you provide to us is stored on our servers behind firewalls.
The safety and security of your information also depends on you. When we have given you (or when you have chosen) a password for access to certain parts of our Website, you are responsible for keeping that password confidential. We ask you not to share your password with anyone.
Unfortunately, the transmission of information over the Internet is not completely secure. Although we have implemented security measures that we think are adequate, we cannot guarantee the security of your Personal Information transmitted to our Website. Any transmission of Personal Information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Website.